By now we all know that the old baseball adage doesn’t apply when it comes to websites. Just because you build it doesn’t mean they will come. Building a site represents tremendous amount of time, money, and effort. If you don’t have a plan for marketing that site, all the of the time, effort, and money is wasted ~ completely and utterly wasted.
People always ask how we drive traffic to our site. I send emails, I make lots of cold calls, I am working social media, I am thinking about Search Engine Optimization all the time, and I sacrifice chickens, ( kidding, just making sure you’re still reading). I don’t sacrifice chickens.
My site is my best sales partner. I wouldn’t sell anything without it, and it wouldn’t sell anything without me. It is a sales portal, and it is a bill board for our product. We have a very interdependent relationship. One aspect of my part of that relationship is making sure that people see it.
So, here we are. You saw it. So, I must be doing something right. If you’d like to know how to get people to your site, give me a call. Chances are it’s not one thing, it’s many. However, maybe one thing could make a big difference. You never know, so let’s talk about it.
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